Your 1-on-1 Publishing Strategy Session

You've finished your book, or maybe you have a backlist already.But now you're discovering that writing was the easy part.The business of self-publishing and selling your book can often leave authors feeling stuck.Not sure what your book needs next? Let's figure it out together.This is a one-on-one consulting service for authors who want help with book marketing, positioning, packaging, publishing, and everything in between.

The problem: Authors are bombarded with advice.

There are so many things we feel we should be doing that we end up trying everything and not getting anywhere. Common wisdom includes:

  • Building an email list

  • Social media marketing

  • Amazon advertising

  • Getting reviews

  • Creating an ARC team

  • Changing your cover

  • Rewriting your blurb

  • Tweaking your keywords

  • Launching a preorder

  • Writing the next book?

And the more you learn, the harder it is to know what you should be doing.

Does this sound familiar?

  • "I know I need to market my book, but it feels overwhelming and confusing."

  • "I've published a book, but I'm not getting the sales I hoped for."

  • OR "I'm getting ready to publish and I'm not sure what I should be doing before launch."

  • "I've received conflicting advice about book marketing and I don't know what to follow."

  • "I'm not sure if my cover, blurb, or book positioning are working."

  • "I have a rough marketing plan, but I'm not sure if I'm missing something."

  • "I have a specific question that I haven't been able to find an answer for."

  • "I need an experienced second opinion before spending more time and money."

I know how it feels.

I was once a beginner, overwhelmed by marketing advice and unsure where to turn.I had to figure out everything from scratch: editing, covers, blurbs, websites, email marketing, advertising, ARC campaigns, launches and everything else involved in trying to get a book into readers' hands.My earliest project was a 120,000-word fantasy epic.It went nowhere.Looking back, I had a cheap cover, no professional editing, and no idea what I was doing.Around the same time, I started freelancing on Fiverr with no reviews, no portfolio and no reputation, selling $5 book descriptions.Since then, I've written more than 4,000 book descriptions for authors, including NYT, WSJ, & USA Today bestsellers. I've built a freelance writing business and published nine of my own books.I've spent hundreds of hours and thousands of dollars on editing, covers, advertising, promotions, resources, workshops, and courses, learning the publishing and marketing process through both client work and my own trial and error.I don't have a magic formula for turning every book into a bestseller. What I can do is help you look at your particular situation with experienced eyes and work out what’s worth doing next.

I've seen self-publishing from multiple angles.

As an author:

I've experienced the process of publishing and marketing my own books (including mistakes, experiments and expensive lessons learned!)

As a copywriter:

I've worked with hundreds of authors across every genre to improve their book descriptions and market positioning, from debut writers to multi-bestselling clients.

As a marketer:

I've built websites, email funnels, lead magnets, advertising campaigns, ARC campaigns and other marketing systems myself.

Why trust me with your book?

  • 4,000+ book descriptions written for authors in all fiction & nonfiction genres

  • 7+ years working in publishing as a freelancer

  • 9 self-published novels with experience handling the entire process

  • Clients that include debut writers, publishing companies, industry professionals, and bestselling authors

How I can help you:

Book Positioning & Packaging

  • Identify your exact niche to make sure Amazon knows where to put your book

  • Position your book against competing titles to that it stands out

  • Optimize your book description to make it irresistible to readers

  • Refine your keywords, categories, and metadata

  • And put your book in the hands of the right readers

Marketing & Reader Acquisition

  • Build an email list

  • Develop a lead magnet

  • Create a launch plan

  • Run an ARC campaign

  • Set up or refine an author website

  • Review your backlist for hidden opportunities

  • And decide where to spend your limited time and money

Publishing Strategy

  • Identify what to prioritize before publication

  • Continue marketing your book after launch

  • Assess what kind of marketing strategy suits your book & budget

  • Plan your next release or project

  • Create an effective email strategy

  • And figure out if something isn't working

What about my Book Sales Audit?

My Book Sales Audit is perfect if you want me to independently examine your book and identify the biggest opportunities in your positioning, packaging and sales page.A consultation is for if you want to talk through your situation with me, ask questions, explore options, and work out a strategy together.

Common questions:

What if I don't know what I need?
No worries, simply fill out the form I provide and we can go over your current situation. We can assess your current books and figure out the best path for you moving forward.

What if I've tried everything already?
Often, trying everything means spreading your attention too thin. Together, we'll find what's most likely to work for you.

What if I'm stuck with a particular issue?
No problem! Bring me the questions you've been stuck on, the marketing decisions you're wrestling with, or simply the feeling that your book isn't getting the attention it deserves.

Do you guarantee sales/bestseller status?
No, and I wouldn't promise that. My goal is to help you understand your options, avoid wasting time and money on things that aren't likely to help, and work out what your book needs next.

Let's work on your author journey together.

Ready for a consultation?Before you start, you get to fill out a form and tell me about your books, your struggles, and what you'd like to focus on.Then, we'll go through everything together.You'll leave with a clearer plan about what to stop worrying about, how to grow your author career, and what to do next.Most consultations run for around 45 minutes. If we need extra time to finish the conversation, I won't cut you off at the clock.

Book Your Publishing Strategy Session - $150 USD

Have any questions?

If there's something you'd like to share, simply fill out the form below and I'll be in touch.